Jack Daniel's is celebrating Pride Month with a colorful art installation called #FlavorsOfPride--a projection-mapping "showtruck," which it unveiled at the LA Pride festival. The projection truck features a three-minute video celebrating diversity within the LGBTQ community, and uses facial capture technology to incorporate festival-goers' faces into the visual installation. Viewers' faces are projected onto the...
Jack Daniel’s Unveils Facial Capture Technology on the Side of a Truck for LA Pride
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3 Ways Ecommerce Brands Can Use Social to Boost Their Reach and Engagement
Interested in commerce? Hear from Zappos CMO Tyler Williams and other executives at Adweek Ignite: Ecommerce July 10-12 in Seattle--apply here to attend. Omar Zayat, head of industry, ecommerce at Facebook and other leaders will be at Adweek Ignite: Ecommerce July 10-12 in Seattle--apply here to attend. Consumers are constantly changing the ways in which...
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Killing Eve and The Americans Land the Most Television Critics Association Awards Nominations
A series at the beginning of its run (BBC America's freshman drama Killing Eve) and one at the very end of it (FX's The Americans, which signed off last month after six seasons) racked up the most nominations today as the Television Critics Association announced its 2018 TCA Awards nominees. The TCA, which is comprised...
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Kid Athletes Are Anything but Fragile in This Upbeat Anthem From Nike China
To hear the team at Nike China describe it, the country's attitude towards children can be woefully coddling. But the young stars in Nike Shanghai's latest campaign, created by R/GA Shanghai, are not playing around. "You think we're just kids," opens the voice-over in the centerpiece anthem, as a series of kid athletes stare purposefully...
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How Spotify Is Helping to Further Develop Cannes’ See It Be It Initiative
The See It Be It program has been a staple of the Cannes Lions festival since 2014. Each year, the Cannes Lions selects 15 or so women (usually aspiring female creative directors who have never been to the festival before) to attend for a chance to network, meet with industry leaders and attend mentoring sessions...
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2 of Fox’s Top Creators Say They’re ‘Embarrassed’ to Work for the Same Company as Fox News
In its quest to hold onto its biggest creators, 20th Century Fox Television is not only dealing with uncertainty over whether it's new owner will be Comcast or Disney, but it must also contend with the deep pockets of Netflix, which poached Ryan Murphy from the studio earlier this year. The studio now has a...
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Verizon Campaign Helps LGBTQ People Outside Big Cities Feel Included in Pride
While Pride is celebrated in many different ways around the country, LGBTQ+ people outside major U.S. cities often feel disconnected to Pride movements for a variety of reasons. Verizon aims to help change that fact in a new campaign, by opening up a dialogue with the assistance of its expansive network. Yesterday the company shared...
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Facebook Is Providing Privacy Help to Small and Midsized Businesses, Developers
Facebook Tuesday announced two partnerships aimed at helping small and midsized businesses and developers build privacy into their respective services. For SMBs, the social network is teaming up with George Washington University Law School Prof. Daniel Solove and his privacy and security training company, TeachPrivacy, on privacy training. The National Consumers League will deliver sessions...
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Ogilvy Survey Shows Trust in Traditional Media Is Continuing to Erode
Ogilvy & Mather unveiled the results of its 2018 Global Media Influence Survey at Cannes Lions yesterday, which shows that trust in traditional media outlets is continuing to decline. The fifth annual survey of over 350 journalists found that 50.4 percent of reporters surveyed said that traditional media was the most trusted platform, down from...
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A Blind Runner Has No Time for Doubt in Nike’s Latest Empowerment Campaign
Sometimes, when a task seems too daunting, and the fear of failure looms large, asking "Can I?" or "Should I?" will only deflate your dreams. At such times, it's probably best to skip the questions, dig down deep, and find your own answers. In other words: Believe in yourself -- and just do it. That's...
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The Unstereotype Alliance Celebrates a Year of Fighting Discrimination in Media at Cannes
The Unstereotype Alliance, convened by UN Women--an initiative that aims to stop the perpetuation of harmful stereotypes in advertising--just celebrated its first anniversary at Cannes. The Alliance has also just released findings from its report "Unstereotype: Beyond Gender. The Invisible Stereotypes," which examines the need for intersectional understanding of gender stereotypes in various cultural contexts....
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Cannes Lions Festival Attendance Reportedly Down 20–25% This Year
Attendance at this year's Cannes Lions Festival of Creativity is down considerably in both the paid and unpaid categories, according to multiple parties at the festival who spoke to Adweek on condition of anonymity. Three sources put the total decline between 20 and 25 percent. Official numbers from Cannes parent company Ascential state that approximately...
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Jerry Seinfeld Channels Volkswagen’s Classic ‘Think Small’ Ad to Tout His Netflix Series
Jerry Seinfeld is channeling one of the most famous ad campaigns of the past century to celebrate Comedians in Cars Getting Coffee's move from Sony Crackle to Netflix for its upcoming season. In the new trailer for Season 10 of Seinfeld's series, in which he chats and drives around with his favorite comedians, Seinfeld pays...
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3 Ways That Mobile Analytics Can Provide More Consumer Insights Than Other Devices
Interested in commerce? Hear from Zappos CMO Tyler Williams and other executives at Adweek Ignite: Ecommerce July 10-12 in Seattle--apply here to attend. Omar Zayat, head of industry, ecommerce at Facebook and other leaders will be at Adweek Ignite: Ecommerce July 10-12 in Seattle--apply here to attend. Today, with the help of landing pages, custom...
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Fore! Live PGA Tour Action Is Coming to Facebook Watch
The PGA Tour teed up an agreement to bring live competition coverage from eight tournaments to Facebook Watch. The coverage on the social network's video platform will only be available in the U.S., and it will focus on two featured groups of golfers during the third and final rounds of tournaments starting with the Travelers...
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What You Need to Know About Cannes Lions on Day 3
Happy hump day from France. We're already halfway through the festival, thanks to this year's shortened schedule. Cannes Lions organizers went out of their way to bolster the value proposition this year, cutting the week from five days to four and creating a "convince the CFO kit." But veterans note that attendance feels low, the...
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Carrefour Teams Up With Chinese Tech Company for First Connected Store
Interested in commerce? Hear from Zappos CMO Tyler Williams and other executives at Adweek Ignite: eCommerce July 10-12 in Seattle--apply here to attend. Last month French retailer Carrefour announced that over 250 of its 16,000 supermarkets were at risk of closure, sending shock waves across trade unions. Executives pointed to these locations' glaring lack of...
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This Ingenious Button Will Replace Annoying Banner Ads With Cute Cat Pictures
Lame banner ads are one of the internet's most persistent conundrums, but a new app is offering a simple solution. Just replace them all with something the internet loves--pictures of adorable cats. A new website, www.IWantMoreCats.com, invites visitors to press a button, promising the action will lead to fewer banner ads cluttering their screens, and...
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You Can Now Explore the Depths of Westworld by Talking to Alexa
You can now explore the depths of Westworld from your living room, kitchen, bathroom, wherever--as long as you have your Amazon Echo nearby and within earshot. All you have to say is, "Alexa, open Westworld." Today, HBO announced the debut of its new Alexa skill, called "Westworld: The Maze." It's designed specifically for fans of...
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How Publishers Can Compete With the Facebook-Google Duopoly
As any publisher will tell you, digital media is a tough business. Quality content is expensive to produce, and the revenue that individual publishers generate from advertising has been on a steady decline as more brands shift their spend to Facebook and Google. The duopoly, as they're commonly referred to, now account for more than...
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